Unlock incremental revenue with shopper-focused strategy and behavioral science.
At Outpace, our specialty sits at the intersection of brand and retail. We leverage deep behavioral insights and proven strategic approaches to identify opportunities that are right for your business. With over 2 decades of real-world, practical experience, we have a unique perspective and understand the challenges you face as we’ve been in your shoes.
Stronger Brands. Smarter Retail.
Strategic Advisory & Project-Based Consulting + Training & Workshops
- Retail Strategy for Brands and Categories
- Retail Design / Shopper-Based Design
- Shopper & Brand Marketing
- Go-to-Market Fundamentals and Retailer Differentiation
- Leveraging Behavioral Science to drive conversion
- Purchase Barriers
- Creative Effectiveness
- Creative Brief Effectiveness
- Retail Fundamentals
- Strategic Selling
Testimonials
“Thanks to the work we started with you, we announced a new structure that will enable us to lead category growth.”
- Category Management Leader, CPG
“The workshop helped us create a roadmap that will impact
our business immediately.”
- CMO, Retail
“This work is a game-changer.”
- Sales Leader, CPG
“Your material was relevant, interesting, and easy to consume.
Thank you! Thank you!“
- Insights Leader, CPG
Turning Shoppers Into Buyers Training Series
Start with our 3-part 101 Series and select your first elective based on your business needs.
Turning Shoppers into Buyers - Foundational 101 Series:
Module 1: Strategy - how brand and go-to-market strategic choices influence growth, retailer differentiation, and shopper insights
Module 2: Retail Fundamentals - the foundations for success in retail - online, offline, and in between
Module 3: Behavioral Science of Shopping - how shoppers make decisions and how you can better connect with them
Turning Shoppers into Buyers - 201 Electives:
Elective 1: Consumer/Shopper Purchase Barriers - unlock the key factors that keep your products out of shopper carts
Elective 2: Retailer Deep Dive - your retailers' priorities and how they make money
Elective 3: Retail Innovation - the latest in technology & shopping and what’s likely to happen in the future
Elective 4: Strategic Selling - how to be more persuasive and create effective presentations and documents
*Most courses are designed to be delivered in a 4-6 hour session or can be broken into multiple sessions depending on the business priorities. Optional workshops are built to follow training and fully customized.
New Training Series!
Accelerate conversion and fuel brand growth with our new comprehensive training series focused on the intersection of brand & retail.
- Each session brings you focused frameworks, practical exercises, and illustrative examples to define concepts and bring them to life.
- Pair the training with an optional hands-on workshop and put the concepts to work right away.
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